Sample Work
I specialize in crafting and executing high-impact strategies that integrate communications, marketing, and fundraising to engage diverse audiences, drive substantial revenue growth, and enhance brand visibility. With a passion for leading initiatives that inspire action, I focus on delivering measurable results that align with organizational objectives.
My process begins with comprehensive brainstorming sessions to generate innovative ideas, followed by meticulous planning and execution to ensure seamless delivery across all platforms. By leveraging data-driven insights and analytics, I continuously refine my strategies to adapt to evolving market conditions and stakeholder needs.
Collaboration is at the heart of my approach; I work closely with cross-functional teams and key stakeholders to foster creativity, maintain flexibility, and ensure alignment with our mission. My leadership style empowers teams to think boldly and embrace new opportunities, driving collective success.
Additional work samples available upon request.
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17+ Years Experience
I have dedicated my career to empowering organizations to elevate their brands, engage diverse audiences, and drive meaningful impact.
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Winning Campaign
Recipient of the 3rd Annual Shorty Impact Award for exceptional purpose-driven marketing that inspires positive societal change.
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Natural Storyteller
As a published author, my writing journey has allowed me to explore diverse narratives and connect meaningfully with readers.
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Strategic Planning
"Kymberlie has an extraordinary talent for envisioning innovative ideas and the strategic mindset to bring them to life. " — Olivia Melikhov, Senior Director, ASPCA.
Global Campaigns
Under my strategic leadership, the Walk for Women campaign was established as an annual global event dedicated to celebrating women's equality. In its inaugural year, this initiative engaged participants from 21 countries, generating an impressive 3.5 million social media impressions and securing $70,000 in partnership revenue.This successful launch set a strong foundation for future revenue growth and increased brand awareness, supported by branded merchandise, a comprehensive toolkit, a branding guide, and other assets to ensure consistent messaging and engagement.
Digital Marketing
A highlight of my career includes collaboratively leading the digital marketing and social media strategy for the Barred from Love campaign featuring Grammy-nominated artist Sia. This impactful initiative aimed to mobilize millennials against cruel breeding practices, resulting in 10.5 million social media impressions and 1.5 million target conversions within just six months. The campaign's success was further recognized with a prestigious Shorty Award, celebrating excellence in social media and digital marketing.
Strategic Partnerships
A key aspect of my role involves leading partnerships to develop compelling collaborative campaigns. For example, I spearheaded a partnership between Mike’s Hard Lemonade® and the ASPCA, where we worked together to create effective fundraising initiatives, including match campaigns, product revenue allocations, and engaging social media activations.. As a result of our partnership, we achieved over 3 million digital impressions promoting our brand and generated $100,000 in revenue.
Capital Campaigns
I successfully led the first phase of Soroptimist’s capital campaign, achieving nearly $5 million in revenue from donors worldwide. My strategic approach included overseeing initiatives such as working with influencers, leading a global task force, and creating a comprehensive website translated into six languages. Additionally, I implemented targeted digital marketing strategies, developed creative content, and effectively secured press coverage to maximize outreach and impact.
